Stakeholder Management
Working Across the Organization
RevOps lives at the intersection of multiple departments with competing priorities. Learn to navigate relationships and drive alignment.
45 minutes
4 sections
Learning Objectives
- Map stakeholders and their priorities
- Communicate effectively with different audiences
- Manage conflicting requests
- Build political capital
Chapter Sections
14.1
Stakeholder Mapping
Identifying stakeholders, their priorities, and their influence.
14.2
Communicating with Executives
Speaking the language of the C-suite.
14.3
Managing Conflicting Priorities
When Sales wants X and Marketing wants Y.
14.4
Building Political Capital
Earning trust and influence over time.
Exercises
Stakeholder Map
Create a detailed stakeholder map with influence and priority analysis.
Exec Update
Write a one-page executive update on RevOps progress and priorities.
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